Description
A classic commercial from 1978 for American Express Traveler's Checks with the late, great Karl Malden. "What will you do? WHAT WILL YOU DO?" This ad shows a mugger running away, jumping obstacles, and then opening up the wallet that he's just stolen from a tourist.
Voiceover, Dialog, Spoken Text, Script, or Lyrics
You're robbed on vacation. You have no cash, no credit cards - nothing. What do you do? What will you do? Rely on Amercian Express Traveler's Checks. If they're lost, you can get a full refund at over 60,000 places. American Express Traveler's Checks. Don't leave home without them.
Written Text
American Express